A LEADERSHIP FORUM FOR MEN WHO CARRY REAL WEIGHT
Stop carrying it alone.
Atlas is a leadership forum where founders and executives build lives of purpose, health, and real influence, together.
Watch the 3-minute video
Apply for a ConversationLed by men living the work
Not teaching from the sidelines. Building, leading, and raising families alongside you.
David Sherban
Co-Founder
David is a coach and personal development practitioner with deep roots in transformational work. Through his writing and content, he has built a large social media following by speaking honestly about men, relationships, and emotional life.
He helps men slow down and speak truthfully about what they're carrying beneath performance. David creates the conditions for real conversation, emotional clarity, and meaningful change, helping men move through stuck patterns and show up more fully in their relationships and leadership.
Ken Andrukow
Co-Founder
Ken is a seasoned entrepreneur and executive mentor who has built and sold multiple companies across the wellness, design, and tech sectors over the past three decades.
Along the way, he has mentored hundreds of founders and leaders navigating growth, transition, and success. Ken's gift lies in helping high-performing men reconnect with who they are beneath the achievement and lead from a place of clarity, presence, and alignment shaped by lived experience.
Ted Gonder
Co-Founder
Ted is an entrepreneur, leadership coach, and father of three who works primarily with dads and men navigating major life transitions. He has built mission-driven organizations, advised leaders from startups to government, and served as an Entrepreneur-in-Residence at the White House.
Having redesigned his own life around marriage, fatherhood, and international living, Ted helps men step into the next chapter with intention, take responsibility for what matters most, and lead their families and work with greater clarity and conviction.
The room changes everythingThe weight nobody talks about.
There was a time when the path felt obvious. Build the company. Close the deal. Hit the number. The urgency made decisions simple.
Now the business runs. The family depends on you. And the question you keep circling back to is quieter, harder to pin down. Not "how do I win?" but "what am I building toward?" The clarity that used to come naturally has gotten harder to find, and most days you just keep moving because stopping feels more dangerous than pushing forward.
Success brought responsibility, and responsibility brought a kind of quiet isolation. Your team looks to you for answers. Your partner needs you steady. Your kids need you present. Everyone around you depends on the version of you that has it figured out.
So the hard conversations happen inside your own head, if they happen at all. You have plenty of people who respect you, but very few who actually know what's going on. That gap widens slowly, and most men don't notice until it becomes the defining feature of their life.
You know what the right move is. You've known for a while. The conversation with your business partner. The boundary you keep failing to hold. The thing your body has been telling you for months that you keep filing under "later."
Under pressure, the default becomes avoidance. Another hour of work instead of the difficult phone call. Another scroll session instead of the workout. Not because you lack discipline, but because there's no structure around you that makes the hard thing easier to do. Willpower alone doesn't hold up over years. What holds up is having people around you who won't let you settle.
You were never meant to carry it aloneIntegrated leadership across your whole life.
Atlas exists because the men who carry the most often have the fewest places to be honest about what that costs. This is not a coaching program. It is a high-trust forum where founders, executives, and men of serious responsibility hold each other accountable across every dimension of their lives.
The Five Freedoms
Purpose
Knowing what you are building and why it matters. Not a mission statement on a wall, but a felt sense of direction that survives hard seasons.
Time
Spending your hours on what actually matters. Designing your calendar around your priorities, not just your obligations.
Money
Financial clarity that serves the life you want, not just the next milestone. Wealth as a tool for freedom, not a scoreboard.
Relationships
Depth with the people who matter most. The willingness to be known, not just respected. Brotherhood that tells you the truth.
Health
A body and mind that can sustain the life you are building. Energy, sleep, stress capacity. The foundation everything else rests on.
Five freedoms. One commitment.Who This Is For
This is for you if...
- You're a founder, executive, or leader carrying real responsibility.
- You're navigating a transition: becoming a father, a career shift, stepping into bigger leadership.
- You've built something meaningful and want men around you who understand what that takes.
- You want brotherhood, not just another network.
This is not for you if...
- You're looking for quick fixes or a productivity hack.
- You want a passive membership you check into once a month.
- You're not willing to be honest about where you are.
- You're looking for tactics, not growth.
What members say
Atlas Forum has helped me become a better man, husband, father, and leader. The conversations and accountability inside the community have sharpened how I show up and helped me create a real impact in my sphere of influence.
Leki Sisifa
Founder & Director, Melbourne, Australia
Atlas Forum challenged me to rethink what 'freedom' actually means. The work around the Five Freedoms, health, purpose, money, time, and relationships, pushed me to grow well beyond what I thought my limits were.
Kyle Rogers
Founder & Chief Instructor, Fort Wayne, Indiana, USA
Atlas Forum hasn't been just a network for me. It's a place where men carrying real responsibility challenge each other to grow, hold each other accountable, and remind one another what we're capable of becoming.
Andrew Shirman
Serial Social Entrepreneur, Mountain View, California, USA
How Atlas is different
Led by professionals, not left to chance
Most peer-run groups depend entirely on who shows up. Some sessions land, others drift. Atlas sessions are facilitated by experienced leadership coaches who keep conversations focused, push them deeper, and translate insight into concrete action. The quality never depends on luck.
Your whole life, not just your business
Business-centric communities optimize for revenue and deal flow. Atlas works across every domain that matters: purpose, marriage, fatherhood, leadership, money, health. Because the men in this room know that building a great company while losing your marriage is not a win. Integrated leadership is the real goal.
Honest dialogue, not transactional networking
Many communities function as networking environments or deal-flow circles. Atlas is built for deeper conversations about identity, responsibility, and what it means to lead well. The men here are not trading business cards. They are telling the truth about their lives.
A clear process, not open-ended discussion
The Triangle Model gives every conversation structure. It helps men identify opportunities within challenges, clarify priorities, translate insight into action, and maintain accountability over time. This is not a room where people vent. It is a room where things change.
Built by men doing the same work
Ken, Ted, and David are not observers. They are navigating the same terrain as every member: entrepreneurship, leadership, family, personal growth. Atlas was not designed from the outside looking in. It was built by men who needed exactly this kind of room and could not find it anywhere else.
Built different. On purpose.Common Questions
Atlas is built around small groups of men who meet regularly for thoughtful, honest conversation. Members participate in small forum groups for reflection and accountability, community-wide calls and guest speakers, optional retreats and in-person gatherings, and ongoing relationships with other members.
The goal is alignment and action across career, family, health, relationships, and purpose.
Men carrying real responsibility. Most members are founders, executives, investors, or operators who have built meaningful careers and want to lead their lives with the same level of intention. Members include technology founders, exited entrepreneurs, investors, former professional athletes, special forces veterans, and leaders across many industries.
Atlas is designed for men who already have full lives. At minimum, one or two group conversations per month. Beyond that, members choose how much they engage with community events, guest speakers, conversations with other members, and in-person gatherings.
Atlas is not therapy and it is not a networking club. It is a peer community where capable men come together for honest conversation, reflection, and growth. Many members already work with coaches or therapists. Atlas often complements that work by providing something different: a room of peers navigating similar challenges with real honesty.
Atlas is intentionally not for everyone. It is not for people looking for quick fixes or transactional relationships. It works best for men willing to engage honestly, support other members, reflect on their lives, and commit to long-term growth.
Most men's groups are either networking groups or personal development spaces. Atlas sits somewhere different. It brings together serious men who care about both building meaningful careers and living aligned, integrated lives. The conversations cover business, but they also cover relationships, health, purpose, fatherhood, and identity.
Yes. Confidentiality is a core principle. Members treat conversations with the same discretion they would expect for themselves. Trust is what allows conversations to be real.
The structure ensures the community remains intentional, committed, and sustainable. People value what they invest in. Paid membership keeps the room serious and the experience consistently high.
Start by filling out a short application. If it looks like a potential fit, someone from the Atlas team will reach out to schedule a brief conversation. That conversation is the real decision point for both sides. No hard sell, no pressure. Just a direct conversation about whether Atlas is the right room for you right now.
A room of capable men telling the truth.
Atlas exists for men who have already built something real and want to lead every part of their life with that same seriousness. If that sounds like you, the next step is a conversation.
Application-based. Confidential. Built for men who are ready.